Issue #6: What Should I Market?

Dear <firstname> ,

Once you’ve decided which hungry niche
market you want to pursue, you can move
on to other matters, such as what types of
products you plan on offering to your members.

Before you begin to line up your roster of 
products and perks for your membership site,
you need to take a good long look at how you 
are going to deliver your products to each member.

There are two basic options: Digital (electronic) or
physical products.

With digital products, you:

-Have very low development costs, which translates 
into more net profit!

-Never have to worry about storage issues. Remember,
its an digital product; it only takes up room on a hard 
drive or server. 

-Can adapt the product to meet a changing market; 
upgrades are easy to manage and are instantly in place. 

-No worries about lost parcels, high shipping costs, or 
damaged products showing up at your member’s door. 

With physical products, you: 

-Have a product you can market offline at conventions, 
craft fairs, etc.

If it seems like the benefits of digital products outweigh
the advantages of going with physical products, that is
because it is very true. 

Let that sink in for a moment - digital products are cheaper 
to produce, easy to deliver, and can be updated at a moment’s 
notice!

I guess your choice is a no brainer then...

To your profitable membership sites,

“Your Name”
“Your Website Link” 
